Marketing That Connects
ANXIETY NZ TRUST
As part of my ongoing pro-bono work for the great people at Anxiety NZ, I created a rebrand, content videos, website, brochureware, a fundraising strategy and campaign (coming soon) for this vital mental health charity. 1 in 4 Kiwis experience debilitating anxiety, depression or other mental health disorders.
I felt every touchpoint and item of printed or online collateral should evoke the same feelings that Anxiety NZ brings to those experiencing anxiety or depression – that is of a calming, healing effect.
The first in a series of educational and inspirational videos targeted at people experiencing anxiety.
"Kindred has created a lot of content for our organisation and advised, coached and supported us through branding transition, website building, social media development and video resource production."
"Chris brings a wealth of international experience combined with the EQ skills to work across different cultures and sectors. His ability to translate the creative scape and technical ideas into our language is a key strength."
Sarah Woollard, CEO,
Anxiety New Zealand Trust.
Linkedin campaign targeted at HR and People & Culture Managers
