Advertising & Marketing
CREATIVE AUDIT
Are you getting the results you want from your campaign creative?
Are you achieving 50% reduction in cost-per-lead, 92% view-throughs for video ads, or perhaps 7% sales value increase year-on-year? If not, consider engaging my services for a creative audit.
No long-term contracts or retainers
I'll review your existing or planned campaign creative and suggest improvements or changes. This could be just a few small amendments to a complete overhaul. But all without long-term contracts or retainers, and without disrupting your existing agency relationship.
You're the hero
My goal is to make the marketing managers I work with a star within their companies through campaigns that excel. I've proven that even with online creative, campaigns with a unique concept born from a truthful insight about your product or service achieve vastly better results.
Reduced rate, one-day audit
It's all about a sense check for you and perhaps to bring an extra layer of strategic creativity to your marketing activity.
I'm offering a one-day review of your campaign creative with a report, at a 30% reduced rate. If you don't like the results, you don't pay.
But don't delay, there's only one of me. Say Hi >
What's included in the audit?
Strategic assessment of your current marketing ad creative:
• Social Media Ads (e.g. Instagram, Facebook)
• Email Campaigns
• Website Banners / Landing Pages
• Print Materials
• Video Content
Covers the following areas:
• Creative Concepts
• Brand Consistency
• Audience Relevance
• Messaging Clarity
• Call-to-action Effectiveness
• Visual Appeal & Design
• Platform Optimisation
Includes:
• Opportunities for Improvement
• Optional Next Steps
ABOUT CHRIS
Chris has many years' of experience in global network agencies, beginning with digital UK agencies TribalDDB and Publicis Modem, and progressing to through-the-line creative roles at VCCP, Dentsu/BWM with long term contracts in Sydney at Saatchi&Saatchi, Droga5 and TBWA among others.
Currently, Chris collaborates directly with clients, consulting and producing campaigns that often exceed KPIs across all media, including TV, online video, display ads, and paid social.
Chris also offers clients a one-day creative campaign audit to identify potential improvements for upcoming marketing campaign creative, or for previous campaigns to develop an improved creative strategy in the future.